Preproduction: The Missing Link to Successful Projects

Jacob Perkins
3 min readFeb 8, 2022

There’s no doubt about it: preproduction is the key to a successful video project. By taking the time to plan and organize your shoot, you’re setting yourself up for success. Not only will you be able to deliver your brand message more effectively, but you’ll also save time and money in the process. In this blog post, we’ll discuss the importance of preproduction and outline some tips for making the most of your shoot.

Communication with team members

If the videographer has multiple shoots within a week, they need to be efficient. Having preproduction can help them work faster and make sure that everything is done correctly. This will also help the customer see what the finished product will look like and it will help team members of video production hand off their section without any doubt of the message’s final messaging.

Clay comes up with an idea of what the client wants. Jacob can film it within 6 hours instead of 12. Once Jacob is done filming, Miguel can edit it down to a clear sequence of what to deliver.

This orderly handover of the baton is superior for your project since we can talk about it before it occurs, and each participant can be held accountable for rapid completion.

Preproduction Video Production

Visualize Your Project

We know that you are busy and that is why we want to take care of the video for you. We have pre-production packets for you to look at. This will help us agree on things like the font, the music, and who your target audience is. We will also tell your viewers what to do after watching the video.

When you receive a pre-production packet, it means that we agree on what the project should look like. This is so that we do not need to do reshoots or keep editing your project. Any extra time needed for the project will be billed to you, which can be frustrating because you want it to be perfect. By having a pre-production packet, we can turn in what you envision.

A little Souvenir

When we were kids, we would sometimes get “thank you” goody bags. This is a little like that. It’s a present for you to thank you for working with us in the future. We made a packet for you that will help us keep track of your brand’s style when we make videos for you in the future.

It is a way of saying that we appreciate your business and would like to work with you again. As you can see, preproduction is an essential part of the video production process. By taking the time to plan and organize your shoot, you’re setting yourself up for success. Not only will you be able to deliver your brand message more effectively, but you’ll also save time and money in the process. In this blog post, we’ve outlined some tips for making the most of your preproduction shoot. Thanks for reading!

-Preproduction can help team members communicate better on set

-Visualizing your project can prevent reshoots and extra editing fees

  • A preproduction packet helps keep track of branding styles for future

Read on our website! Check Out the work we did with Celis Brewery!

Contact Hen’s Bread Productions Today for us to work on your Project!

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Jacob Perkins

I am the owner of Hen’s Bread Productions a video production company servicing the Austin, TX area. I enjoy working with businesses and walking my dog, Lou.